thumb_CowIt is once again time to explore the wonderful world of sustainability metrics. This week I am going to tackle the myth of the meat-powered cyclist. Here’s the story: A friend of mine once told me that it is more efficient to drive a car over a certain distance than to ride a bike over that same distance if your calories come from beef. Before passing on this great anecdote on the inefficiency of beef production I thought I would run the numbers myself. Join me this week in another exciting installment of Ask Pablo. (more…)